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UNRWA reiterates call to support annual #shareyourwarmth campaign
The United Nations Relief and Works Agency for Palestine Refugees in the Near East (UNRWA) reiterated on Tuesday the call to support the Agency’s winterization efforts for Palestine refugees through its annual end-of-year campaign, #shareyourwarmth.
The campaign, which was launched on 1 December, has already received generous pledges against its fundraising target of US$ 2 million, including a US$ 750,000 grant from Islamic Relief USA and US$ 77,000 in individual donations from the Agency’s online fundraising and crowdfunding platforms. The campaign has already received widespread media coverage and reached over 6.2 million people on social media. The fundraising launch video and animation have been viewed 1.4 million times.
“We are deeply grateful for the generous support of our partners and individual donors for #shareyourwarmth. It is a testament to the far-reaching impact that the campaign has already had only two weeks after its launch,” said UNRWA Director of External Relations and Communications Uta Böllhoff. “These funds will help ensure that the most vulnerable Palestine refugees, particularly in Syria and Gaza, have the food and shelter they need to prepare for and cope during the winter months.”
#shareyourwarmth, which runs until 29 February 2016, aims to raise awareness of the dire humanitarian situation of vulnerable Palestine refugees during the winter season and to raise funds to support winterization efforts, including shelter repairs and the provision of food and cash assistance, in Syria, Gaza, the West Bank, Jordan and Lebanon. Donations to the campaign can be made at www.unrwa.org/donate. UNRWA also invites supporters and partners to join the campaign by promoting #shareyourwarmth on their social media networks and websites.
UNRWA is confronted with an increased demand for services resulting from a growth in the number of registered Palestine refugees, the extent of their vulnerability and their deepening poverty. UNRWA is funded almost entirely by voluntary contributions and financial support has been outpaced by the growth in needs. As a result, the UNRWA programme budget, which supports the delivery of core essential services, operates with a large shortfall. UNRWA encourages all Member States to work collectively to exert all possible efforts to fully fund the Agency’s programme budget. UNRWA emergency programmes and key projects, also operating with large shortfalls, are funded through separate funding portals. UNRWA is a United Nations agency established by the General Assembly in 1949 and mandated to provide assistance and protection to some 5.4 million Palestine refugees registered with UNRWA across its five fields of operation. Its mission is to help Palestine refugees in Jordan, Lebanon, Syria, West Bank, including East Jerusalem and the Gaza Strip achieve their full human development potential, pending a just and lasting solution to their plight. UNRWA services encompass education, health care, relief and social services, camp infrastructure and improvement, protection and microfinance.
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